Goalrilla Releases Sports Documentary on Torrey Craig

Goalrilla Releases Sports Documentary on Torrey CraigShort Film Follows Craig’s Road to the NBA and His Dream to Give Back to Hometown

EVANSVILLE, Ind. – November 17, 2022 – (Newswire.com)

Goalrilla Basketball is proud to release a sports documentary titled “Transform the Court: A Torrey Craig Story” featuring professional basketball player Torrey Craig. The documentary follows Torrey’s tumultuous journey to the National Basketball Association (NBA) and his desire to give back to his hometown of Great Falls, South Carolina. Goalrilla donated four DC72E1, 72″ in-ground basketball goals to Torrey’s hometown basketball court and documented the process of renovating his beloved court. Throughout the documentary, Torrey tells his personal story of adversity, dedication, and manifestation of his dreams to play basketball at the highest level. 

The documentary reveals the unveiling of the remodeled court and his community’s reaction. His words throughout the documentary clearly reflect Goalrilla’s philosophy to “Dream Bigger Than Your Driveway.”

“We are honored to share Torrey’s story and keep encouraging young athletes to keep dreaming bigger,” says Emily Patton, Brand Manager of Goalrilla Basketball. “At Goalrilla, we are proud to renew the love of basketball in this great community with our donation.”

“This project is important to me. ‘The Court’ is a staple of my community and serves as an outlet for youth,” says Torrey. “This place contributed to my growth as a person and player. I’ve had aspirations to do this since I’ve made it to the NBA. To see it finally happen means the world. This one is for Great Falls.”

The documentary is available now for viewing and can be found here. Learn more about the making of this film here and about Goalrilla basketball goals and accessories here

ABOUT ESCALADE  

Founded in 1922, and headquartered in Evansville, Indiana, Escalade designs, manufactures, and sells sporting goods, fitness, and indoor/outdoor recreation equipment. Our mission is to connect family and friends and create lasting memories. Leaders in our respective categories, Escalade’s brands include Bear® Archery; STIGA® table tennis; Accudart®; RAVE Sports®; Victory Tailgate®; Onix® Pickleball; Goalrilla™; Lifeline® fitness products; Woodplay®; Brunswick®. Escalade’s products are available online and at leading retailers nationwide. For more information about Escalade’s many brands, history, financials, and governance, please visit www.escaladeinc.com

Contact Information:

Emily Patton

Brand Manager
[email protected]


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Goalrilla Releases Sports Documentary on Torrey Craig

Dealers United to Expand Proven Social Media Advertising Solutions Into Canada

Dealers United to Expand Proven Social Media Advertising Solutions Into CanadaDealerships, OEMs, media agencies, and dealer groups in Canada will be able to leverage powerful social media advertising across Meta, Pinterest, TikTok, and Snap

BURLINGTON, Ontario – November 17, 2022 – (Newswire.com)

Dealers United announced today they will be expanding their social advertising solutions into Canada for automotive dealers, OEMs, media agencies, and dealer groups.

Since 2018, Dealers United has enabled dealers to reach and convert in-market auto shoppers across Meta properties such as Facebook and Instagram. Now, the company is educating automotive dealers, Tier 2 and 3 programs, and dealer groups on how to optimize full-funnel social media advertising across Meta, Pinterest, TikTok, Snap, and more.

To spearhead the launch of these solutions into Canada, Dealers United has enlisted industry expert Kevin O’Rourke as the company’s new Vice President Country Manager, Canada. O’Rourke will lead the Canadian market expansion for both Dealers United and its BuyerBridge social adtech software.

In his previous role as Automotive Vertical Lead for Snap Canada, O’Rourke connected automotive brands with audiences in Canada on Snapchat.

“Excited to bring a real ‘specialist’ approach for social media to automotive dealers and their agencies in Canada, and not just a bolt-on afterthought,” O’Rourke said. “Social advertising in Canada has proven results, and is a significant and growing part of the auto intender’s media consumption and conversion to sales. Being able to offer a suite of services through either a fully managed or self-serve option gives Canadian dealers dedicated omni-social expertise to address their unique business challenges on all the top platforms.” 

“The opportunity for the automotive community to reach and engage 80%+ of the Canadian population in a privacy safe way is untapped,” said Dealers United CEO Pete Petersen. “We are excited Kevin is leading the charge to help localize our proven methodology and technology to the Canadian market so the automotive community can unlock the opportunity on social.”

To learn more about these solutions for your dealership or automotive business in Canada, visit www.dealersunited.com or contact Kevin O’Rourke at [email protected].

Contact Information:

Brooke Jensen

Vice President of Marketing
[email protected]

Kevin O’Rourke

Vice President Country Manager, Canada
[email protected]

(647) 951-9987

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Dealers United to Expand Proven Social Media Advertising Solutions Into Canada